Hop Group Blog


What do small business owners want?

By now starting a business can be easily done with just a few clicks and perhaps some paperwork. Not much requirements have to be fulfilled in order to begin with your new startup. But, what do small business owners want? What most entrepreneurs wonder before taking the plunge are these common factors that are worth considering very cautiously.

A guide to women’s business group

Thanks to different business groups that gather female entrepreneurs more and more women have encountered new opportunities to grow their business and enhance their network. The plan of these summits is to provide a platform for women entrepreneurs to interact with each other to gain a wider scope of their possibilities. These women's business groups also serve to train women through different workshops and talks that can help them guide their way into better practices. Meetings can be held in person or virtually making it possible for any woman around the country to attend to these sessions.

5 common mistakes found at Orlando Internet marketing companies

For startups and other businesses developing marketing strategies, it is easy to fall in one of these common mistakes, sometimes they can take a heavy toll on companies by having them spend money that never returns and makes little to no ROI (return on investment). Orlando internet marketing companies should avoid the following.

8 Best practices of a great Miami web design company

Here are some great examples of what best practices are in web design. You should always count on your Miami web design company or anywhere else in the world to incorporate some of these common features.

5 things to look for in a digital marketing consultancy project

Hiring a digital marketing consultant can have a great impact on your amount of sales, customers and web site visitors through time. You should understand which skills are the most relevant to look for in a digital marketing consultancy. It is very important to know that poorly executed marketing strategies can also have a negative effect on your business. That is why we have set up a list of important skills a marketing consultant should master in order to guarantee successful results.

What is an online marketing solution?

If you started your own business and haven’t thought much about digital marketing then this blog post is for you.

Tips for any company owner

Often young entrepreneurs will want to take on every opportunity to develop new business forgetting their main focus. It is important to avoid having too much on one’s plate or else you will more likely end up performing in mediocre manner and losing thrust. Focus on your main aims and take on challenges that you know you will be able to fulfill with quality and effectiveness.

Common Miami web design blunders

To perform web design accurately it is important to understand where things might go wrong. Sometimes designers tend to center a lot on creative processes forgetting to be practical and customer-focused. Simple mistakes can have a very negative impact on sales, customer interest as well as search engine rankings. To avoid negative outcomes here is a list of common blunders to be considered by Miami web design companies and anywhere in the world.

5 Benefits of web design services in Fort Lauderdale

We have moved forward and now we can say making a web site is an easy task. For entrepreneurs with budget constraints it is a choice to go for the DIY web design that some online pages allow using a sum of templates and presets to set up your site in no time. It is also true that you can save some money rather than hiring a professional service, so what could you be missing?

3 tips to overcome challenges that small businesses face

If you recently began your startup or you are planning on doing so, you should be aware that there are some consistent challenges that small businesses face. From regulations, supplies, facilities, transportation and many other resources you have to take into account, starting and running a business is a constant struggle. It certainly takes courage, patience, constant work and some luck, so here we put up a list of tips that can help you get through some difficult situations and focus on what you should.